That "fundamentally transform america" is not working.
(Hollywood Reporter) — Wanna make money in Hollywood? Release patriotic movies that promote conservative values and do not denigrate Christianity.
For two decades, that has been the message that Movieguide has been pushing, and on Friday when it celebrates its 20-year-anniversary with an awards show airing on The Hallmark Channel, the organization will present a 76-page report designed to back up its assertions.
This year’s annual report sells for $1,000 and the price includes tickets to the Annual Faith & Values Awards Gala at the Universal Hilton Hotel. The report praises such 2011 releases as Extremely Loud & Incredibly Close, Battle Los Angeles, Moneyball, We Bought a Zoo and Hugo while heaping scorn on the likes of Super 8, Red State, A Good Old Fashioned Orgy, We Need to Talk About Kevin, Bad Teacher and Happy Feet Two.
The Movieguide report rates movies using more than two dozen criteria, such as whether a title promotes capitalism or socialism or if it promotes or denigrates biblical principles. Violence, sex, political correctness, revisionist history, environmentalism, feminism, homosexuality and more hot-button political issues are all taken into consideration.
This year’s report concludes that seven of the Top 10 films of 2011 scored high on Movieguide’s index and, therefore, qualify as films with “strong or very strong Christian, biblical, moral and redemptive content.”
Movieguide identified 91 movies in 2011 that scored high in “conservative/moral categories” and they earned an average of $59 million apiece. On the other hand, it identified 105 movies that scored high in “liberal/leftist categories,” and each of those titles earned an average of just $11 million.
The average movie scoring four stars from Movieguide earned $53.5 million while the ones that scored just one star earned $10.6 million.